CUNA Mutual Group Anniversary Promotion

Celebrating 75 years

The CUNA Mutual Group helps protect credit unions and their members. We were asked to help them launch a year-long campaign to promote their 75th anniversary and the length and depth of their commitment to credit unions, beginning with a roll out during their GAC conference in 2010. Graphics utilized images from their history morphed with images of today’s modern credit unions to convey both the longevity of the relationship and the mutual evolution of the organizations over time. We also helped develop games and giveaway items with an historical theme.